IP COLONY – trailer

November 25, 2011 at 4:15 pm Leave a comment

If brand is king, what happens to poor people’s brands? 

Read the story here.

Entry filed under: collective branding, marca equatorial, margins & strategy, traditional knowledge. Tags: , , , , , , .


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These pages are all about the murky crossroads of advocacy, markets, marketing, and intellectual property,


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